Donate baby clothes to store for those in need

A customer donating clothes SUS-160502-112543001A customer donating clothes SUS-160502-112543001
A customer donating clothes SUS-160502-112543001
From a Mother to Another, the initiative from maternity wear and baby clothing retailer JoJo Maman Bébé, started collecting again on Monday February 1.

The aim is to reduce the shocking levels of clothing waste that end up in a landfill whilst helping those in need in the UK with distribution via food banks plus helping thousands of Syrian refugees living in Lebanon.

JoJo will be collecting good quality outgrown or unwanted baby and children’s clothes in, sizes 0-6 years, at their store in South Road, Haywards Heath among their 72 stores across the UK and Ireland.

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Customers are requested to make up complete outfits to give something worthwhile this mother’s day.

Nearly a third of the UK’s clothing ends up in landfill, equating to 350,000 tonnes a year.

By extending the life of clothes by just three months of active use, carbon and water waste could be reduced by up to 5-10% a year. Sending good quality, little worn hand-me-downs to those in need could mean they are worn by many more children.

The emergency clothing packs will be distributed by some of the Trussell Trust’s 420 Foodbanks across the UK and by a number of partner charities on the ground in Lebanon.

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Helen Frank’s from Trussell Trust explains why she jumped at the chance to get involved; “I am delighted Trussell Trust Foodbanks will be participating in the From A Mother To Another campaign with JoJo, it is a natural fit to The Trussell Trust’s ‘More Than Food’ approach, which offers additional services to help alleviate poverty in the UK.